Action Medical Research
Trek Machu Picchu
11/09/09 16:27

Working with the guys at Action Medical Research we designed a brochure, newspaper and magazine advertising campaign for the 2009 charity trekking event in Peru based around Machu Picchu.
In keeping with the style we’ve developed over the last year or so we went with the aged paper look from the 2008 Peru adverts and the 2009 China brochure and large inspiring photography.

6pp A4 brochure cover and interior pages.

Brochure interior close up.

Range of print advertising, newspaper and magazines.
Namibia Desert Trek
08/07/09 13:33

Working with the guys at Action Medical Research we designed a brochure, postcards and a newspaper and magazine advertising campaign for a new charity trekking event in Namibia.
We went with the big inspiring imagery and used thumbnails to show the varying terrain and animal life that you will experience on the trek.

6pp A4 brochure cover and back pages.

Brochure interior.

Range of print advertising, newspaper and magazines.

Promotional postcards.
Sail the Solent
27/02/09 15:37

Working with the guys at Action Medical Research we designed a brochure, a newspaper and magazine advertising campaign for a new charity sailing event, Sail the Solent.
We went with big inspiring imagery and a bit of sail-colour-doctoring to hammer the brand home.

Brochure front and back.

Inside spread.

Promotional postcard.

Newspaper and magazine print advertising.
The India Motorcycle Challenge
05/02/09 12:00

Working with the guys at Action Medical Research we developed a brochure for The India Motorcycle Challenge. A tale of two halves, we went with a super classic image on the front and a more textural solution inside.

The brochure.

Inside spread.

Promotional postcard for the event.
The Tour of Spain
04/02/09 11:34

Working with the guys at Action Medical Research we designed a brochure, a newspaper and magazine advertising campaign for a new charity cycling tour, The Tour of Spain.
Adapting the identity from Action’s successful London to Paris bike ride we used large imagery to really sell the experience and challenge of the ride. The tour is for serious cyclists, given the distances covered, and we wanted to make sure we reflected this in all the material.

The brochure, 10 pages including a fold out registration form.

Inside pages.

Newspaper and magazine print advertising.
London To Paris Adverts
15/12/08 14:05

A selection of newspaper and magazine print adverts designed for the Action Medical Research London To Paris Bike ride.
Peru and China Postcard
25/09/08 19:08
London To Paris Postcard
25/09/08 19:03

A postcard for the London To Paris bike ride designed for Action Medical Research. This is the actual complete artwork, so if you post the postcard on your board you’ll get a double hit of pins and cork... Or if it goes on the fridge it’ll look like you’ve got cork on your fridge!
I’ll go now.
Trek the Great Wall of China
01/08/08 18:40

Working with the guys at Action Medical Research we developed a identity, brochure and a newspaper and magazine advertising campaign for a new event, trekking along the Great Wall of China.
The concept chosen was a parchment style using large, distressed imagery.

The 6 page, A4 trek brochure showing the interior spread detailing the expedition. It was designed as a market style restaurant table, with note pad, polaroids and maps.

Interior spread detail.

Range of adverts for newspapers and magazines.
Trek Machu Picchu 2009
06/07/08 18:17

Working with the guys at Action Medical Research we designed a newspaper and magazine campaign for the 2009 trek to Machu Picchu.

Various adverts.

